
Phuong Nguyen
(Phoebe)
Founder, Jubie
LVMH Illustrator
Brand Founder
Etsy Star Seller
AI + Product
Hi !
Phuong's background is rooted in fashion design — from sketching for Fendi to working with brands like REVOLVE, Theory, and Rhude. She experienced the full pipeline early on, from initial concepts to development and production.
But it wasn't until she started building her own fashion brand and growing multiple Etsy stores — selling tools and resources for other designers — that things really clicked.
Working closely with customers as an Etsy Star Seller, she saw the same frustrations over and over again: disconnected tools, manual workflows, and how hard it is to turn a simple idea into something production-ready.
The Vision
Jubie is my answer to the gap.
A system where anyone can go from idea to design to tech pack to production-ready assets in minutes — without needing a full team or technical overhead.
The Goal
Reduce the gap between creativity and execution.
Built for Designers, by a Designer
Enhance your craft — not replace it
Jubie isn't here to replace fashion professionals. It's built to remove the repetitive, time-consuming bottlenecks so you can spend more time doing what you do best — designing. Think of it as your creative assistant, not your replacement.
Sketch to CAD
Manually
2–4 hours
With Jubie
30 seconds
Drawing flat sketches by hand, scanning, then redrawing in Illustrator or CAD. Jubie generates production-ready flat sketches from a text description instantly.
Tech Pack Creation
Manually
4–8 hours
With Jubie
5 minutes
Manually building spec sheets, construction details, and BOM in Excel or Illustrator. Jubie auto-generates complete tech packs with all sections ready to export.
Cost Estimation
Manually
1–3 hours
With Jubie
2 minutes
Hunting down material prices, calculating labor costs, and building costing spreadsheets from scratch. Jubie breaks it all down automatically with editable fields.
Grading & Sizing
Manually
2–6 hours
With Jubie
1 minute
Manually adjusting measurements across size ranges, recalculating grade rules for each point. Jubie handles size grading with AI-assisted measurement scaling.
Your talent stays. The busywork goes.
A designer's eye can't be automated — the taste, the fit decisions, the creative direction. Jubie handles the tedious execution so you can focus on the work that actually matters.
Origin Story
Why “Jubie”?
Jubie is named after her dog.
It reflects how the product is meant to feel — intuitive, fast, and instinctive. Not over-engineered. Not intimidating.
Just something you open and start creating with.

See what Phuong is building
Try the tools, explore the platform, and see why Jubie exists.